Nicole Ulrich, RN, Certified Case Manager, CEO
In April, 2004, with the encouragement and assistance of her husband Richard, Rehab Innovations was launched. Having a passion for helping others and the entrepreneurial desire to become her own boss, she began providing cost effective, proactive case management services and solutions for her clients.
Nicole began focusing her energy on working with persons injured in automobile accidents and helping those suffering from injuries sustained at work by providing guidance for various workers compensation claims. She found that a majority of them were being underserved and needed a voice, an advocate, and a seasoned case manager. Her husband, Richard took the role as office manager and her first full time employee was hired in 2011. Today, Rehab Innovations services the entire state of Michigan and northern Ohio.
Nicole earned an Associates Degree in Nursing from Wayne County Community College in 1998. She has worked full time as a case manager since 2001. In 2005, she obtained a Certified Case Manager designation from the Commission for Case Management Certification. She is currently working toward her BSN and MSN in Leadership and Management from Kaplan University.
In 2014, Nicole completed the U.S. Small Business Administration’s (SBA’s) Emerging Leaders program, helping to further develop the business. Learning how to hire and retain the right talent and how to properly manage her team of experts, Nicole is planning for her future business growth. The support from the SBA and the members of SCORE have been irreplaceable in her growth as an employer. Her employees have expressed excitement with the positive changes that she has implemented as a result of the Emerging Leaders Program.
Nicole enjoys spending time with her family and is an avid golfer. She is involved in volunteer activities such as chairing the Pumpkin Patch for Pontiac - Waterford Elks Lodge 810, providing a large trick-or-treating event for the physically and mentally disabled children of Oakland County, Michigan. She is a frequent contributor of the ‘Make a Wish’ Foundation.